Ground control to NASA TV: liven up, LA Times
"The man in charge of Washington, D.C.-based NASA Television, executive producer Fred Brown, acknowledges that the network is light-years from where it could be if it had the money and a mandate to properly entertain the masses. But that was never the point, he said. The network was launched in the early 1970s strictly to provide "real-time mission coverage" for NASA's own personnel, Brown said. "It wasn't designed as a television channel as most people would think of a television channel," he added. Over the years, its role has grown; it now offers educational programs and serves a public-relations function by keeping the media informed about space-related news."