NASA Tries to Rewrite the Book on Science Fiction, Wall Street Journal
"Getting a message across embedded in a narrative rather than as an overt ad or press release is a subtle way of trying to influence people's minds," says Charles Seife, author of "Decoding the Universe," who has written about NASA's efforts to rebrand itself. "It makes me worry about propaganda." Enidia Santiago-Arce, a NASA official who is coordinating the author-scientist exchanges, says the agency isn't pushing pro-NASA story lines. The collaboration doesn't include any NASA funding. "They write whatever they want," she said. "We provide them with people who have the expertise to help make it as accurate as it can be within the realms of science fiction."
Keith's note: (Sigh) now NASA hater and journalism professor Charles Seife thinks NASA is mounting a "propaganda" effort via SciFi writers. WIth regard to bias and propaganda, I wonder how he'd describe his inaccurate rant from last week. Was he trying to sway people's opinions about NASA? Tsk tsk. Had he bothered to read the language of recent NASA authorization legislation - which is now signed into law - Seife would know that NASA is overtly and specifically prohibited from things such as propaganda, advertising, etc.
If Seife had any powers of observation, or had done just a little research before commenting, he'd know that SciFi has been inspiring NASA - and NASA has been inspiring SciFi - and both have been inspiring the rest of us for more than half a century - perhaps even longer. That relationship is not going to go away any time soon.
Indeed, the painting on the right, by Norman Rockwell, is one of many artistic compositions commissioned and enabled by NASA with the intent of conveying the Apollo program to a wider audience. At the time, as a young boy, I saw this image as future reality. That's what SciFi often does, right? Then NASA makes it real.