This is not a NASA Website. You might learn something. It's YOUR space agency. Get involved. Take it back. Make it work - for YOU.
Commercialization

Advanced Night Repair Serum In Space

By Keith Cowing
NASA Watch
September 21, 2020
Advanced Night Repair Serum In Space

NASA Highlights Science, Business on Next Northrop Grumman Mission to Space Station
“Phil McAlister, director of commercial spaceflight development at NASA and Stéphane de La Faverie, group president, The Estée Lauder Companies and global brand president, Estée Lauder, who will discuss plans to photograph the company’s New Advanced Night Repair serum in the space station’s iconic cupola window as part of NASA’s efforts to enable business activities at the space station and develop a robust low-Earth orbit economy.”
Keith’s note: We got an advanced look at one of Phil’s slides. NASA apparently did extensive simulations of the perfume photo op. Larger image

NASA Watch founder, Explorers Club Fellow, ex-NASA, Away Teams, Journalist, Space & Astrobiology, Lapsed climber.

3 responses to “Advanced Night Repair Serum In Space”

  1. Winner says:
    0
    0

    If this were TV, we would say that the show has jumped the shark.

  2. Michael Spencer says:
    0
    0

    There is a sense among some that somehow space activities should exist in a kind of rarified atmosphere.

    See for instance the loud pushback to Dennis Tito’s space adventure in 2011, for instance. Similarly the entire effort to nurture, and fertilize, private space efforts, had initially a kind of distasteful proletariat patina, now gone, owing mostly to wildly successful efforts of dozens of companies. And in 1999, the Russians dared to plaster the logo of a private company on a rocket. I might have some of the dates wrong, but the examples make the point.

    I don’t know what folks think they see when speaking about the successful use of space, and attendant commercialization

    The NASA brand is strong as ever, perhaps stronger; our host loves to post photos of kids wearing NASA-emblazened shirts in far off places.

    A productive and active space sector cannot occur when dominated by governmental access, control, or indeed interest. Bring them on.

  3. fcrary says:
    0
    0

    NASA needs to be clear about standards and requirements. If showing (advertising) a product is controversial, then a decision _not_ to show it could also be controversial. I think the only way to deal way to deal with that is have standards set in advance and to follow them, as opposed to making case-by-case decisions. I doubt it would come up, but political advertising is a very clear example; controversy could be avoided by banning it in all cases rather than waiting to one party or another to ask. At the other extreme, advertising illegal products would certainly be against policy. That takes care of the question about marijuana-related products in your earlier comment. Although that’s been decriminalized in some states, there are still federal laws on the subject.

    A broader question is how NASA would select the activities. Time on ISS and payload mass up to it are limited resources, so NASA can’t just fly every advertising gimmick someone proposes. But NASA could get in trouble for selecting one company’s product and not a competitors. This did, in fact, come up with a Space Shuttle flight, STS 51-F, and the “Carbonated Beverage Dispenser Evaluation” experiment. Coke sunk some actual time and effort into making a free fall dispenser for their product and NASA was going to fly it. Pepsi objected on the grounds that this would be government endorsement of a competitor, and NASA ended up flying dispensers from both Coke and Pepsi. (Based on the results, Pepsi did not, by the way put nearly as much effort into developing a viable dispenser.)