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The Cost Of Reporting News
The Cost Of Reporting News

NPR Photographer, Interpreter Killed In Afghanistan, NPR “David Gilkey, an NPR photojournalist who chronicled pain and beauty in war and conflict, was killed in Afghanistan on Sunday along with NPR’s Afghan interpreter Zabihullah Tamanna. David and Zabihullah were on assignment for the network traveling with an Afghan army unit, which came under attack killing David and Zabihullah. David was 50 and Zabihullah, who for years also worked as a photographer, […]

  • NASA Watch
  • June 6, 2016
Ah, Those Acronyms

NASA awards CU-Boulder-led team $7 million to study origins, evolution of life in universe “NASA awarded seven grants totaling almost $50 million to seven winning research teams that will explore the origins, evolution, distribution and future of life in the universe. The other six victorious teams are … the Search for Extraterrestrial Existence, or SETI, in Mountain View, Calif. …” Keith’s note: Well, they fixed it. The original version is […]

  • NASA Watch
  • October 8, 2014
How NOT To Treat The Media

Failed Intercept Attempt in Huntsville: Conference Bungles Press at SMD 2014, Aviation Week “In the next session, with USNORTHCOM chief Adm. Charles Jacoby, Stewart approached the three of us media and said she’d heard we were taking pictures of the presentations and slides. This is not allowed, she said, and she would have officers compel us to remove these files from our phones. The three of us noted her concerns […]

  • NASA Watch
  • August 14, 2014
Looks Like NASA HQ PAO Learns Social Media Lessons Fast

The 5 best real-time marketing moments of the Oscars, Digiday “3. NASA’s real-life gravity tweets “Gravity” was awarded a handful of Oscars, and no brand was a bigger cheerleader than NASA. The space agency spent the night cleverly tweeting out real facts and cool images relating to gravity using the hashtag #RealGravity — totally on-brand for NASA. The tweets generated a good amount of engagement, like this tweet which got […]

  • NASA Watch
  • March 3, 2014
#WhatIsNASAFor and the Defending NASA

Keith’s note: According to this high level analysis of the impact of Twitter using the hashtag #WhatIsNASAFor between 7-10 February, a total of 17,597,370 impacts were made. On this chart Twitter impacts are calculated by multiplying the number of tweets someone makes times the number of followers they have. Personally I think “reach” and “impact” are more complex than this – but this gives you a general idea of the […]

  • NASA Watch
  • February 12, 2014
And Today's Lazy Photo Editor Award Goes To …

Virgin Galactic Could Bring Jobs to Rural NM, Public News Service “PHOTO: New Mexico’s rural economy could get a boost after Virgin Galactic starts its flights into outer space. Photo courtesy of NASA.”

  • NASA Watch
  • December 9, 2013
NASA PAO Can't and/or Won't Coordinate With Itself

Keith’s note: The other day NASA sent out media advisories urging news media to cover NASA-sponsored and related events at the Fall AGU meeting in San Francisco from 9-13 December. But as is usually the case NASA cannot seem to coordinate among itself when more than one center is involved. NASA HQ and NASA Ames put out media advisories that state “Briefings will be streamed for registered journalists on the […]

  • NASA Watch
  • December 7, 2013
NASA Watch is on Hiatus

Keith’s note: NASA Watch is (more or less) on hiatus until 2 Jan 2013. Happy holidays. If you are reading this over the holidays, then shame on you – unless you are a NASA contractor employee. If so, you have reason to be checking on the news. With the collapse of the budget deal with Congress, your government has failed you – and it looks like the fiscal cliff is […]

  • NASA Watch
  • December 21, 2012
And Today's Dumb UK Tabloid Headline Is …

Keith’s note: The Daily Mail is running with this absurd headline: “Revealed: How the U.S. planned to blow up the MOON with a nuclear bomb to win Cold War bragging rights over Soviet Union“ But when you read their own story it actually says: “Under the scenario, a missile carrying a small nuclear device was to be launched from an undisclosed location and travel 238,000 miles to the moon, where […]

  • NASA Watch
  • November 26, 2012
Retro NASA Watch

– Nasa Doubles Plea For Most Powerful Rocket, Milwaukee Sentinel – Nasa Confident Of Apollo Team, AP – Inquiry On Gift Homes By Nasa Is Reported, AP – Astronauts Reject Free Homes Offer, AP – Houston Is Selected By Nasa As Space Laboratory’s Site, AP – Nasa Gets Letters Asking For The Moon, World Book – Nasa To Cut 50,000 Jobs, Milwaukee Journal – Nasa Penalizes 3 Astronauts, Miami News […]

  • NASA Watch
  • November 22, 2011