"We stand at a pivotal moment in space exploration and our ability to improve life on our planet. Humankind is making plans to further extend its reach into the solar system, and NASA is leading the way. Our orbiting outpost, the International Space Station (ISS), is home to a crew of astronauts from across the world conducting research and learning how to live and work in space. "
Keith's note: This thing reads like an annual report - there is no "plan" in this strategic plan. The authors are utterly confused as to what a "goal", "objective", and "strategy" are and confusingly use the terms interchangeably. It is almost as if they say "it is important that we do what we are doing because we are already doing it". Also, doing things in a cost-effective and innovative way seems to be some sort of strategic objective preoccupation with the reports' authors. Well, DUH, you should always do such things in a cost-effective and innovative way as a matter of course in ANY project - government or otherwise - not do so as an end in and of itself.
It is like saying "our goal is to drive under the speed limit on the right side of the road" as an objective - when your real objective is to travel to a specific location. NASA is bafflingly confused when it comes to form and function, cause and effect, and that the specific managerial process of doing something and actually achieving a specific goal are not the same thing.
Then again NASA people often cannot tell the difference between nouns and verbs. Ever hear a NASA person say they are going to "action something"?