Keith’s note: According to “NASA Is the Most Underrated Brand“ by Mia Silverio: “On Friday, four astronauts returned to Earth after venturing deeper into space than anyone has gone before. […]
Soft Power
Posted inEducation, NASA Culture, News
NASA’s Branding/Soft Power Projection
Keith’s note: NASA’s global branding reach is astonishing with immense soft power projection potential – if only NASA knew how to take full advantage. Have a look at this video […]
Posted inArtemis, Culture, Exploration, News, Soft Power
Some Soft Power Projection For Artemis
Keith’s note: There is a little global softpower projection on ABC Australia’s ABC Arts about the Artemis Accords with Jess Bush from “Star Trek Strange New Worlds” and Mike Gold […]
Posted inEducation, News
NASA Soft Power Projection Happens Without NASA
Keith’s note: Yet another example of the global interest in space exploration – between Colombia and Poland – and yet they are half a world apart. Oh yes: note the […]
Posted inPolicy
That NASA-Mongolia Meeting That No One Knows About
Keith’s note: Looks like there was a high level meeting last week of the NASA Deputy Administrator, State Department, National Space Council Executive Director – and the Mongolian Prime Minister. […]
Posted inCulture, Education, Exploration, News
Squandering NASA’s Immense Soft Power
Keith’s note: I just talked about the recent Webb telescope image of the Ring Nebula on Al Jazeera Arabic. Before we started, the interpreter and I had a discussion about […]
Posted inEducation
Reaching Beyond Space Industry Echo Chamber Noise With Soft Power
NASA Releases Equity Action Plan to Make Space More Accessible to All “In support of the Biden-Harris Administration’s efforts to advance racial equity in the federal government, NASA has released […]
Posted inArtemis
Soft Power: NASA Soars – And Crashes – On The Same Day
The Power Of Ten: Meet The 10 Winners Of NASA’s 10th Annual Space Apps Challenge “The level of global participation and team dynamics underscored NASA’s efforts to ensure that the […]
Posted inEducation
2021 NASA International Space Apps Challenge Winners Announced
Keith’s note: The 2021 NASA Space Apps Challenge winners were announced today. I have posted an annotated list below. This is one of the finest worldwide outreach efforts that NASA […]
Posted inBiden Space
OSTP Director Speaks About America's Potential Soft Power
Remarks by Science Advisor to the President and Director of the White House Office of Science and Technology Policy Dr. Eric Lander to The World Academy of Sciences, OSTP “The […]