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Culture

Choosing The Moon – Audi Style

By Keith Cowing
NASA Watch
February 4, 2016
Filed under ,

NASA Watch founder, Explorers Club Fellow, ex-NASA, Away Teams, Journalist, Space & Astrobiology, Lapsed climber.

6 responses to “Choosing The Moon – Audi Style”

  1. Tod_R_Lauer says:
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    Yep, old faded memories of time when we could fly to the moon. Nothing that a little ride around the mountains in a zippy car can’t fix.

  2. Johnhouboltsmyspiritanimal says:
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    The Superbowl ad reminds us of when we had goals for space exploration and actually accomplished them not #journeytomars hash tags that are mere mirages of actual goals. When we focused our collective minds to solve the problem of space we engineered great things for the benefit of all but sadly today we PowerPoint away our time talking about going but never leaving the shallow waters of low earth orbit because of myopic vision and attention deficit. I expect a redirect in a year or two that puts us with our international partners on a path for a lunar gateway, telerobotics on the surface, then a lunar base. An international Mars mission is realistically no earlier than 2050. The Moon is calling it is time to answer.

    SpaceX is making progress and talking a big Mars game he is just as stuck on the plateau of LEO as us. Bigelow dreams of big hotels but still behind. Planetary Resources dazzles us with untold riches but yet to deliver.

    • Michael Spencer says:
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      If an advertising agency thinks that images of Apollo have deep emblematic meaning, perhaps they would communicate those notions to our representatives in Congress, who apparently have little congruence with that particular reality.

  3. Michael Spencer says:
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    Hard to find anything more emblematic of our malaise.

  4. Bennett In Vermont says:
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    What’s sad is that I liked the commercial for it’s nostalgic genius.

    If it weren’t for SpaceX and Blue Origin, I would be clinically depressed.