NASA Outreach Sugar Highs
Background: Old Spice Ad. insert Credit One Bank Ad.
Keith’s note: In case you have not already noticed NASA and space exploration have a deep branding and meme penetration. These two ads just ran (again) back to back midday on CNN. NASA will get exposure for ~12 days for Artemis II – then nothing – since NASA doesn’t know how to do follow-up. “Project Hail Mary” sugar high tie-ins are great – but what do you do when everyone has seen it?
- Credit One Ad https://www.instagram.com/reels/DV9fXmmDdy0/
- Old Spice Ad https://www.youtube.com/watch?v=xywz26wIRLs
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